A business would be nothing without a brand identity.
A solid brand needs to be cohesive, unique to you, and most importantly, represent your passion for your chosen industry.
Here you will find a few of my favorite brands I've developed.
LDC wanted a brand that was light, and brought her clients a sense of calm. The inspiration for the logo and the patterns came from our discussion about why she started this business. She told me a story about her grandmother, and how she believed in order to move forward, sometimes we have to pull back.
This inspired my idea of using the arrow as the main symbol of her brand.
REMastered Sleep wanted a brand that was bold and attention grabbing. This lead to the gradient used across their site and their marketing materials.
Their site and social media needed to incorporate a lot of educational graphics to demonstrate why REMplenish is so effective in alleviating snoring and improving overall airway health.
LDC wanted a brand that was light, and brought her clients a sense of calm. The inspiration for the logo and the patterns came from our discussion about why she started this business. She told me a story about her grandmother, and how she believed in order to move forward, sometimes we have to pull back.
This inspired my idea of using the arrow as the main symbol of her brand.
Violet House needed a brand that was earthy and natural.
Due to the name, I wanted to incorporate both the color violet, and the flower.
I used Adobe Fresco to create the flower illustrations and the patterns used throughout the brand. The dark green brings great contrast to the brand to allow the illustrations to pop.