Branding is your businesses identity. A solid brand creates a strong following and trust for your business.



Brand Identity

Your brand is your businesses identity. A solid brand helps clients recall you in the future, rather than a competitor.

Take McDonald's for example. They literally trademarked the yellow they use on their "golden arches". Their brand identity was so strong, to this day when I see that yellow, I automatically associate that business with that creepy clown from McDonald's.

What's involved in a branding package?

Color Theme 

Logo Design 


Font Pairing 

Pattern Design 

Social Icon Set

Inspiration Board 

Brand Symbol

Questions? Let's chat.


My Process

Your brand identity is YOU.

Discovery Session

You and I talk about why you started this company and what you hope to achieve by doing so. We talk about your targeted audience. 


Depending on the package you get, you will get mock ups of the logo and the brand direction. Once the direction and the logos are chosen, I create the final mood board for your review. 


The mood board contains all the elements that make up your brand. It will have your patterns, fonts, color scheme, symbols, logo variant, social icons, and favicon. You will also receive the EPS file and each asset as a PNG. 

Starter Logo Package

This package is great for start-ups looking to nail their brand identity from the get go. A logo is the first step in getting your business off the ground.


What's Included:

3 Logo Concepts to Choose From 

2 Rounds of Design Edits 

1 Final Logo Design

What You Get:


Approx: 2 weeks

Online Media Ready PNG & JPG

Print Ready JPG, TIFF, & Pantone 

Vector/Source Files EPS


Beginner Branding Package

This package offers a complete branding start up. You will get everything you need to launch a successful brand. 

Approx: 2 - 3 weeks


What's Included:

Discovery Meeting 

Moodboard and color palette

Choice of 2 original logo design concepts

1 final logo design & 1 logo variant 

Up to 2 rounds of design edit 

1 submark/favicon 

Typography/font pairing

Brand Mood Board

What You Get:

Web & Social Media (JPS, PNG) 

Print-ready (PDF, JPG) 

Vector/Source File (PDF, EPS) 

Brand Styling Board (PDF)


Enhanced Branding Package

Want to launch more than a solid online presence? This package offers print media as well as customized elements that really make your brand identity an original. 

Approx: 2 - 3 weeks


What's Included:

3 logo concepts to choose from 

Up to 2 rounds of design edits 

A set of 3: 

custom icons

illustrative elements

sub-logos for digital programs

2 patters / textures 

Full Brand Style Guide 

Along with assets included in this package you will receive guidelines to help you maintain the integrity of your brand identity.

Stationary Design 

Choose 2:

business cards



Brand launch social media imagery 

A set of branded graphics (1 image for each of your social platforms, up to 5 images total) to help you celebrate and get the word out about your new brand.

What You Get:

Online Media Ready PNG & JPG

Print Ready JPG, TIFF, & Pantone 

Vector/Source Files EPS

© 2023 AM UX Designs